Here's what can happen if we make sure the families who are low and mid-income can afford high-quality care for their babies and toddlers: Children get a strong start in life and their parents can work and know their child's development is being nourished. None of this can be accomplished overnight. Instead, we propose a strategic plan to increase the number of STAR 3 and 4 providers, so they serve at least 75% of all income-eligible infants and toddlers, up from the current 23%. The following report spells out the specifics of the plan. (author abstract)