This report is structured in six parts. Following this introduction and a description of the methodology used for this research, section 2 focuses on the why--the reasons that companies may want to invest in childcare support. It draws on the case studies and other research to highlight different ways that childcare support programs can impact businesses' bottom lines. Section 3 focuses on the what--the different ways to offer childcare support and the factors companies may consider when deciding on a particular childcare strategy. Section 4 takes up the how--the process of evaluating and costing out different childcare options, and implementing a chosen childcare benefit. Section 5 presents the main take-aways or recommendations gleaned from the study. Finally, section 6 includes a detailed narrative for each of the 10 company case studies conducted for this report. (author abstract)